About Us

Seattle Sidekick, personal assistant, founder Michelle Crumpler

Michelle Crumpler

Founder Michelle Crumpler is a business-minded person and fantastic project manager, the result of 20+ years working in the corporate world. She's used to being a team player for multi-million dollar client relationships. As a result, she has impeccable attention to detail, superb communication skills, super talents for juggling multiple tasks and meeting deadlines, and an uncanny knack for dealing with priorities that constantly change.

These days, she applies her skills to Sidekick endeavors. She's the #2 behind many influential working professionals in the greater Seattle area, and also virtually for others around the globe. She helps people create more time for themselves by taking things off their plate at home and in their business. That way, they can do more of what they want to do, instead of what they have to do.


guiding principles

Seattle Sidekick operates according to these principles:

  • Knock the lights out: We're high performers who hit it hard, always aiming to "knock the lights out" in terms of the quality of work we produce.
  • Client astonishmentWe want you to be astonished by our work, because frankly, we like it when you're happy. But it's also because our reputation depends on it.
  • Mind reading: We like to think that we know exactly what's top of mind for you, without being told. We strive to identify your needs before even you yourself have done so. 
  • Have fun: We approach every day with passion and enjoyment, always looking for way to have serious fun.
  • Discretion: We're honored by the trust that clients place with us. It's an immense responsibility which we treat with extreme sensitivity and diligent confidentiality.